Gov. Youngkin announced that 10 Virginia communities will launch new tourism programs to boost their outdoor recreation economies

Richmond, VA – According to the state officials, each was awarded up to $20,000 through the Virginia Tourism Corporation’s DRIVE Outdoor grant program, a tourism development grant program targeting outdoor product development and entrepreneurial expansion throughout the Commonwealth. 

The grants will support the outdoor recreation industry in the Commonwealth, which continues to thrive in Virginia and remains a driving force in the broader American economy.

In 2022, outdoor recreation contributed $11.3 billion to the Commonwealth’s economy and supported about 125,000 jobs and $5.6 billion in wages and salaries in Virginia according to the U.S. Bureau of Economic Analysis.  

Governor Glenn Youngkin released the following statement:

“Growing our outdoor economy spurs job creation and provides endless opportunities for outdoor-focused partnerships.

The projects created from this program will help further position Virginia as the top state on the East Coast for outdoor recreation and a natural fit for outdoor businesses.” 

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